The Game Has (Predictably) Changed

Online Ed: While others are playing the football arms race, Arsenal are reluctant



The Game Has (Predictably) Changed

Leroy Sane – £37 million for potential is now the going rate


Last week, Manchester City paid £37 million for Leroy Sane, a winger who has made less than 50 first team appearances for Schalke 04. He did not appear in the 3-2 defeat by Arsenal yesterday in Gothenburg. It was obvious that although the Arsenal end of the stadium for that game was fairly packed, a lot of the remaining stands were half empty. One suspects a combination of high ticket prices, or a simple lack of interest from the Swedish locals in a glorified pre-season friendly between the two sides.

Before getting to the main point, one thing that was interesting about the game was to look at the starting eleven with a view to who will take the field next Sunday against Liverpool. One sensed, even before the game, that the manager was not certain whether to play Chambers or Holding against Jurgen Klopp’s side. Now, he may play both. I imagine that Laurent Koscielny reported for duty this morning at London Colney, and a bit of me, now that Gabriel has been crocked, would not be entirely surprised if he started ahead of schedule. Also, Arsene being Arsene, and not a genius when it comes to the defensive side of the game, might just decide to play Mathieu Debuchy at centre back for a couple of games. A bit left-field, maybe, but don’t rule it out entirely. And he is no Bacary Sagna, so let’s hope it doesn’t come to that.

The obvious solution is of course to buy, and buy experienced quality. While most of the focus on the club until yesterday was on Arsenal’s need for a striker with more consistent form, Gabriel’s injury has made the requirement to seal some deals in the transfer window all the more imperative.

And you know what, it really isn’t as complicated as the manager makes out. What it comes down to is simply this. You pay the money. The world and his wife know that: 1 – Premier League clubs are awash with cash and: 2 – Arsenal have a bigger cash balance in the bank than any other team in world football.

So if Manchester City are going to pay £35 million on a youngster with potential and Manchester United are going to splash north of £100 million for Paul Pogba, Arsenal are going to have to forget the concept of “value” in deals they are trying to conclude.

Football is really very simple. Clubs aim not to go broke, but spend pretty much all of their available resources in an attempt to give them an edge. Except Arsenal. Where will the huge influx of money coming into the game go? Simple. Into the pockets of players, managers and their agents. You think the fee for Paul Pogba will sit in Juve’s bank account for long? Of course not. They will use the money to buy players and pay their wages. Every other club does this. No-one keeps cash in the bank. Profit is no good to anyone unless a club pays dividends to shareholders. Stan Kroenke can try and shoehorn a few million out of Arsenal each year, but compared to their bank balance, it’s a drop in the ocean. Dividends are not being paid to Arsenal shareholders.

So here is a message to the club and Arsene Wenger. Even if you get it wrong in the transfer market, at least by spending on players then you have tried. Because cash sitting in the bank doing nothing but gaining minimal interest has no currency in football. It’s meaningless. And if there is some other agenda such as the money acting as security for Stan Kroenke’s activities with the LA Rams, then come out and say so. At least then, supporters will know what they are paying for when they lay out their cash on Arsenal.

Before I started writing this piece, I did believe Arsenal might sign another player in this transfer window. Now, I’m not so sure.

A new issue of The Gooner comes out next weekend for the home match against Liverpool. More details during the week.


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  1. GoonerGoal!

    Aug 11, 2016, 9:20 #91529

    Don't care, won't care... as long as the old fraud WENGER is Manager! KROENKE/GAZIDIS/WENGER OUT! VIVE LA REVOLUTION!

  2. Bob

    Aug 10, 2016, 9:08 #91489

    Spot on: Wenger lost my respect by providing a convenient shield for the board to hide behind between 2006-2011 when the game was changing exponentially. Clubs could no longer achieve success by relying on untapped diamonds from the continent costing next to nothing, they needed to spend big not only on first choice players but also on squad cover (the likes of Raheem Sterling, Falcao etc). Since the constraints arising from the stadium move were lifted, Wenger has continued to cruise on astronomical wages while not being willing or able to accept the new reality required of being successful in the modern era. Even when he does splurge in the transfer market, it is usually reactive rather than proactive and right at the end of the window when there are limited options left and we are charged a premium for last-minute shopping. Alf Ramsey once said that Martin Peters was 10 years ahead of his time. Arsene Wenger is 10 years behind his.

  3. mbg

    Aug 10, 2016, 0:26 #91482

    Brighton Gooner, a lot of us have been feeling that way for seasons now thanks to an old fraud of a manager, welcome to the club. wenger out now.

  4. Bob

    Aug 09, 2016, 22:30 #91474

    It is bad enough not being bold enough to pay the going rate for the quality we need in the positions we need, but there are alternatives available for (relative) peanuts who would improve what we are going into the season with. Everton are on the brink of completing the signing of Ashley Williams, captain of that wonderful Wales team. While he may be 31, as a centre-back he probably has 3 seasons at the top left in him, and he is a natural captain and dominant presence who had a superb season for Swansea last season. Benteke, unwanted by Liverpool, is likely to end up at Palace. He is proabably an upgrade on both Giroud and certanly Wellbeck as a goalscorer, but given that he the latter is in any case injured for the foreseeable future that is academic. Williams and Benteke would not break the bank, and would be better than what we seem to be settling for.

  5. Rochey

    Aug 09, 2016, 20:52 #91471

    I ditched my season ticket a few years back. I realised that Wenger will never get another winning team. He is probably the only manager in world football that wont spend the funds available. I feel sorry for all the gooners keeping hold of season tickets in the hope of him leaving. Its a rip-off and i am really surprised they are getting away with it.

  6. Rochey

    Aug 09, 2016, 20:42 #91470

    Same old crap, groundhog of groundhog days. The highest matchday income in world football + tv + other cash = greed. They are just greedy and take the p1ss out of the support.

  7. Brighton Gooner

    Aug 09, 2016, 18:56 #91465

    I have never felt so uninspired about the coming season. Yet again half the squad are either injured or not match fit and every day our rivals are strengthening their squads. Why do our rivals manage to get their squads ready to hit the ground on day one, while it will take us until the end of the month. How many of you really think we will beat Liverpool? We will drop points over the first weeks (again!) and then buy too little too late. Please God make this TOF's last season.

  8. mbg

    Aug 09, 2016, 14:02 #91446

    Mathew, indeed, and to think if some had got their way they'd have had a lot of us barred from here, and would have turned it into another love in site for they're messiah with not a wrong word been said about him, long live the Online Gooner. wenger out out out.

  9. mbg

    Aug 09, 2016, 13:45 #91445

    Paul Ward, your right there, it's not hard to predict anything to do with this old has been of a manager (and hasn't been for years) everything has been predicted over/for all those years now, the only one who can't predict it is TOF himself (or there again maybe he can) and it's not hard to predict how this season is going to turn out either, and nobody needs to be a clairvoyant either, just think of Arsenal and their old egoistic fraud of a manager an anyone can rhyme the outcome of their tongue with ease even the AKB's. Sad, wenger the predictable out.

  10. Mathew

    Aug 09, 2016, 9:20 #91431

    I am so glad that we have this platform to vent out our frustrations, unless someone proposes a mass walk out off the stadium on a match day. Wenger is adamant as ever and he will never change, an economist and his theories will bury this club down to history.

  11. Percy (Licence No 3368)

    Aug 09, 2016, 7:48 #91429

    I had that Wenger in the back of me cab once. Never got a tip, but he gave me the address of a part-worn tyre warehouse. Oh, and some advice on how North Korean spark plugs aren’t too bad.

  12. Snowbiggee

    Aug 09, 2016, 6:41 #91427

    Here we all are deeply frustrated again about Wenger's stasis in the transfer market and that if only he bought what was needed. What we forget is that when the season starts his poor team selection and tactical knowledge are even worse.

  13. WeAreBuildingATeamToDominate

    Aug 09, 2016, 6:16 #91425

    The money's staying in the bank, underwriting to help with the Rams move. I work for a US owned firm, this is how they do things.

  14. John Gage

    Aug 09, 2016, 0:29 #91423

    It appears to me that Wenger has created a perfect Catch-22 for himself. He claims he is only interested in "top, top quality". But he is also obsessed with "value". The problem is that the "top, top quality" players exceed what Wenger would deem as "value" and the players with "value" are not "top, top quality". This is what explains Wenger's paralysis when it comes transfers.

  15. Mark from Aylesbury

    Aug 08, 2016, 22:26 #91420

    Apparently Grandma is frightened of retiring, whether this is some sort of pitch to keep himself going past the present contract. What an egotitstical monster preciding over continual failure just because he lacks the imagination to broaden his life.

  16. Paul Ward

    Aug 08, 2016, 21:57 #91418

    Bet quite a few predicted we'd be crippled by an injury crisis, exposing a weak and under invested in squad ! Don't exactly have to be Nostradamus do you . Wenger out

  17. mbg

    Aug 08, 2016, 21:47 #91417

    jw, spot on, I bet if you asked TOF the question what is wally's best position (and that could go for the majority of players in the team) he couldn't answer, he wouldn't have a clue, he'd most likely say, stammering and stuttering in his usual way, it's errrrrr to early to tell yet but he has plenty of qualittee. you couldn't make it up. wenger out.

  18. CT Gooner

    Aug 08, 2016, 21:35 #91416

    Careful Jamie, even a stopped clock is right twice a day. How many on your revered site predicted us to collapse in the CL again, or just pip the spuds on the last day of the season?? Or more to the point, thought we'd finish so far behind Leicster?? Cherry picking generally works for everyone

  19. mbg

    Aug 08, 2016, 21:24 #91415

    Richard and there's been no expensive mistakes over the last ten years with their over inflated contracts ? so big we couldn't get rid, defects is a good term yes ( I can think of better ones)and who's defects were they ? no one is asking for big sums to be spent, I've never heard them, there was a time when a player would crawl the length and breadth of the country to come to Arsenal (and it wasn't for the money either) and give and sacrifice anything but not anymore and we all know why. wenger out.

  20. Time for change

    Aug 08, 2016, 21:10 #91414

    Don't worry Kev, Chambers and Holding will see Arsenal to the title [!!!!!!!!]

  21. mbg

    Aug 08, 2016, 21:03 #91413

    MARCUS, his divorce settlement will really piss him off then.

  22. CT Gooner

    Aug 08, 2016, 19:03 #91411

    Need to be fair to Jamie folks, he has qualified that in most of our views Wenger has overachieved in terms of league position - probably a fair statement. Unfortunately, to achieve that doesn't actually mean we had a chance of winning anything. Wenger is the problem, a great manager would achieve despite our board of directors, not fail to win because of them.

  23. Mark from Aylesbury

    Aug 08, 2016, 18:45 #91410

    Jambie you clown . So your whole basis of whether Grandma over achieves is based on whether someone on this site says he might finish 5th. Never mind that Raneri made him look a fool by finishing 10 points clear. You really don't seem to see that last season all the stars were aligned up nicely. Wengers big chance and then he blows it again as he has done every year for the last twelve years.

  24. Paul Ward

    Aug 08, 2016, 18:34 #91409

    European cup? Don't make me laugh, his record in the competition was awful even when we had a good team( 1998/2005), cocking it up v Chelsea in 04 springs to mind, as does going out to Valencia twice. Overall the mans CL record is distinctly ordinary, one final and a semi in 20 years, does any one wanna argue that's a good return from a supposed elite manager/coach?

  25. jeff wright

    Aug 08, 2016, 18:26 #91408

    Jamerson ,no one in the past claimed that Wenger would finish outside the top 4 only that he would not win the league .This is easy to understand so how come then that you are struggling with it.Some though including me did say that Wengo could possibly win the FA Cup .Albeit there were AKB's who were advising him to give it a swerve so he could have a better chance of winning the league! You couldn't make it up. Wengo himself claimed that he would win the Prem 3 years ago and last season also -so it is obvious that he has underachieved with his own ambitions.He also claimed 20 years ago that winning the European Cup to leave for a legacy for the next manager to emulate was his first target.So,er, how is he getting on with doing that then>?

  26. Paul Ward

    Aug 08, 2016, 18:09 #91406

    Ray, if Wenger is "absolute quality" what on earth does that make Raneri, Mourinho, Ferguson, Mancini , Ancelotti etc etc, you know managers who've won the premier league in recent times? They've all been more successful than Wenger so must all be legends/geniuses ? Wish people would stop making excuses for FAILURE. Wenger out , now!

  27. Hiccup

    Aug 08, 2016, 18:08 #91405

    Just one other thing Kevin. Not sure what difference it would make if Stan came out and said why he keeps money in the bank? If he admitted it was for security for his business ventures, seriously, what difference would it make to you? Would it make you more understanding and accepting of our transfer policy?

  28. mbg

    Aug 08, 2016, 17:41 #91403

    At the end of the day it doesn't matter who TOF picks or who he plays, he'll end up fooking it up anyway, he always does and always will, nothings going to change. wenger out out out.

  29. jeff wright

    Aug 08, 2016, 17:38 #91402

    Jamerson's claim that Wenger over-achieved by finishing 10 points behind Leicester last season is just more complete laughable tosh from him. The reality is that with Chelsea imploding - due to the Mourinho sacking and City with a dead duck in the water one - plus United with another dead duck in charge - is that it was wide open for Wenger to win a league title since he last did so way back in 2004 . As we all know and some predicted he was unable to deliver one and limped in way behind the Foxes in second place with Ran's side winning the title with two games to spare. Wenger has no shame if he did he would have resigned - but he is still lurking like a bad odor at AFC. Liverpool also had managerial problems with Rodgers being replaced by Klopp who inherited Rodgers duds . Wenger had no excuses last season his failures were all very familiar ones that the we have endured for donkeys years .Personally I can't see any purpose in giving Wenger millions to spend for a number of reasons .He just needs replacing and a new manager brought in to change the current comfy zone at AFC into a more competitive one . Is Wally a striker or a winger >? After 12 years 'coaching' Wally surely Wenger should know but he doesn't have a clue .Then again you could say that about most things regarding the old sleeping bag zip fiddling fool. You couldn't make it up.

  30. mbg

    Aug 08, 2016, 17:25 #91401

    The game has changed alright Ed but predictably Arsenal and this old fraud of a manager we have haven't. wenger out now.

  31. Ray

    Aug 08, 2016, 17:21 #91400

    Wenger has always said that he won’t bring in a player who is at the same level or lower than an existing first team member, unless he cannot find an improvement, because of lack of time (injury) or lack of available quality (poor market). His hope is to continually improve the squad year on year and it appears this vision is starting to pay dividends,the mans absolute quality IMHO.

  32. Bard

    Aug 08, 2016, 17:19 #91399

    Richard; I get your point but Wenger has made plenty of duff buys in his time as have most managers. There is a certain amount of risk in every transfer. However Arsenal spend millions identifying the right talent so why cant they get the deals done. The whole point of the game is to win something not to run it like Marks and Spencers.

  33. Hiccup

    Aug 08, 2016, 17:16 #91398

    Good piece Kevin. I'm all for a manager spending to give it a go as you say. The problem with that is there can only be one title winner. Thus when all the top clubs fail to win the league, everyone (especially Arsenal fans) find it funny that Spurs wasted all the Bale money and won nothing. Van Gaal spent a fortune and didn't even challenge. The point is, these managers are then deemed failures, and they end up being sacked. So why would Arsene want to involve himself in that risk environment? You see the AKB's celebrate continuous failure, as we've failed but not spent any money. They then turn this on its head and call it success? Winning **** all and spending is failure, but winning **** all and not spending is success. You couldn't make it up...

  34. Redshirtswhitesleeves

    Aug 08, 2016, 17:15 #91397

    Spot on as usual Kevin, can't see us finishing with the top 4 trophy this season, the old fool has shot himself in the foot with his ridiculous over cautious approach in the transfer market, I just pray this will be his last season and then we can move on to something, ANYTHING different to this perpetual cycle of insanity and purgatory that wenger has foisted on us since the stadium move. Wenger/Gazidis/Kroenke OUT

  35. Hope & Glory

    Aug 08, 2016, 16:49 #91396

    Well if they don't want to spend any money then bring admission prices down.

  36. Paul Ward

    Aug 08, 2016, 16:49 #91395

    On a different note, can anyone explain why Giroud and Koscielny are still not playing, whilst Pep saw nothing wrong in using Sagna yesterday( also a euro finalist) ? Also why is Rambo back, whilst fellow semi finalist Ozil languishes back in London? If this is part of Wengers latest injury prevention policy I'm not holding my breath! More evidence that he's making it up as he goes along. Wenger/ gazidis/ Kroenke all out ASAP

  37. Rob

    Aug 08, 2016, 16:40 #91394

    We are top of the 'cash' league right now and we will be the same come next May. Like you, I seriously doubt if we will sign anyone further, unless it's another Holding type £2 million 'punt'. And yes, the money clearly does sit in the bank to act as collateral for Kronke. But they are never going to say that in a million years. How much nicer to hear Gazedis talk of 'the long term vision'. The dear old 'long term vision'. Thank God I no longer attend or contribute a bean to this disgraceful shambles. 'There was a Football Club over there' - said - memorably - Keith Burkinshaw, of our neighbours, as he left their Managerial hot seat. He could say no less of us today.

  38. Paul Ward

    Aug 08, 2016, 16:26 #91393

    Not sure I get your point Richard, are we saying there isn't a willing , available player in world football that's better than Giroud, Mertesacker, Gabriel or Walcott? Seems rather unlikely to me. Anyway I'd rather go down with a bit of a gamble and a fight than sit on our hands and do nothing whilst our enemies prosper- now that's what I call frustrating! In Wenger we rust.

  39. Mark

    Aug 08, 2016, 16:22 #91392

    spending puts pressure on your Marketing Team to up their Performance on Marketing; this doesnt worry Man utd because their global PR has always been on the front foot. their sponsorship deals are always way ahead of Arsenal as are their Shirt sales etc etc. Arsenal dont want to be agressive in any shape or form. Stan is happy with Status quo. all the other main Clubs are looking to do more and grow. even west ham. this is the issue - there is no Young and hunrgy or just hungry left anywhere inside the Club. they have all been weeded out. Wenger wants it his way and Ivan G wants same. were earning a fortunue, were net profitable, dont rock the boat.....

  40. HOPEFULLY THIS IS WENGERS LAST SEASON(MARCUS)

    Aug 08, 2016, 16:21 #91391

    Richard smith=the reason why wenger is allowed to get away failure every season!! He makes a point about because wenger had been a manager for 20 years plus at arsenal, that means he knows best than anyone else loool.... You have to laugh at this type of deluded nonsense!! It's fans like this who sing one arsene wenger then start complaining when wenger fails us per usual!! WAKE UP!! When will wenger take responsibility for 13 years of premier league failure?? And 6 consecutive years of getting knocked out of the round of 16 of the champions league?? When will you guys who always make excuses for wenger ever blame him?? Wenger ain't EVER winning the league and I pray to God he leaves after this season

  41. Richard Smith

    Aug 08, 2016, 16:10 #91390

    All well and good, but if the Club splashes out on an expensive mistake who concedes disastrous goals or destabilises the squad, where is the benefit? It's easy for us to trawl though other teams and pick our fantasy squad, but these people have to work together, live together, complement the other players, not just turn up for a photo shoot and kiss the badge. Of course we are all frustrated with defects we see on the pitch - but if we see them, then those with rather more first-hand insight into running a Premier league side will see them, too. I've seen big money signings come and fail to turn us into a consistently winning side (Alan Ball, Alan Hudson, Paul Mariner, Jeff Blockley, Francis Jeffers, Lee Chapman . . . to name but a few) so buy, buy, buy, is not the panacea we may think it is. And yes, I do scan the 'gossip' pages on the hour for news! And yes, we need to get the defence sorted and take the chances created. Getting the right player is what we all want (Arsene included, methinks!) but who are these people? They've got to want to come, the selling club has got to let them go and they've got to fit in, straight away. Someone new is always a gamble and paying over-the-odds huge sums so they become an automatic selection is likely to end in frustration if not tears.

  42. HOPEFULLY THIS IS WENGERS LAST SEASON(MARCUS)

    Aug 08, 2016, 15:53 #91389

    Wenger has finally admitted what we have been saying for years. That he spends arsenals money like it is he's!! What a clown! What clown! We have said this for years and he finally comes our and admits it WOW!! http://metro.co.uk/2016/08/08/arsene-wenger-admits-he-spends-arsenals-transfer-funds-as-if-theyre-his-own-6055049/ there is the link

  43. Bard

    Aug 08, 2016, 15:44 #91388

    Good piece Kev. There is an odd perversity about Wenger's transfer dealings which I dont really understand. it was the same for years with keepers till Cech came along. I sympathise with his dilemma over a striker given how much they cost but how much does a top CB cost £30/£40m ? Its moreorless the same as we spent on Sanchez and Ozil. There must be a reason why we have all that cash in the bank and dont spend it on players. My money is on Stan using the club as collateral to borrow for his other projects. Anyway whether we spend will probably depend on how we do against Liverpool.

  44. CT Gooner

    Aug 08, 2016, 15:30 #91387

    Gnabry scores a few goals against weak opposition in an under 23 competition, that doesn't mean he's ready for the premier league. He was playing in the Scottish Championship last year, and not setting it a light. Our squad can easily be improved, specifically in strength and leadership, but those aren't areas Wenger rates. I predict we'll come 4 or 5 th, I think we'll be behind utd, city, Chelsea and fighting with Liverpool. I think our talent is better than Liverpool, but will our manager get more from his squad, that's a toss up. In all fairness, I'm glad we havent spent, I hope Wenger loses his fabled champions league qualification trophy and our club can move on from this ever repeating Groundhog Day

  45. Seven Kings Gooner

    Aug 08, 2016, 15:23 #91385

    Diagram, we have certainly spent a lot less than Man U and Chelsea over the last 12 years and it definitely shows.

  46. Paul ward

    Aug 08, 2016, 15:22 #91384

    You make some fair points Diagram, but the fact is whatever the merits of our current policy/ outlook on transfers etc, we are not winning or threatening to win the two major trophies. Given the fact that we are supposed to be a football club whose primary aim is to be successful on the pitch, something or someone needs to change, because we ain't gonna win the league or CL under this regeme.

  47. Diagram

    Aug 08, 2016, 14:54 #91383

    Leroy Sane is a good friend of Serge Gnabry. He used to be behind Gnabry in the German setup before Gnabry's unfortunate injury problems. Now Gnabry is out of everyone's mind after being out of sight for so long - his coach even criticized the club for not giving him the trust he deserves. But he is at the same level as Sane as he is proving at the Olympics, being the best player for his country with 3 goals in 2 games. We got the same level of player for much cheaper because of our policy. Public opinion is too heavily influenced by price. Iwobi for instance is proving to be just as Martial, but costed us about 0„550m less because he's one of ours. Hector Bellerin is much better than Chelsea's Baba and cost so much less. Both Arsenal and Man United have also just recruited young center backs who seem to be at the same level, but Arsenal paid so much less. I agree the club do seem reluctant to spend, but price is not everything, and we've proven it.

  48. Seven Kings Gooner

    Aug 08, 2016, 14:45 #91382

    Good piece as usual Kev - surely if you spend 40 - 50 million on the right player his value, in this madhouse of football, will increase quicker than any interest accrued in our fat bank accounts. Wenger and the Arsenal board repeatedly say the transfer market is crazy and overpriced. If that is how the BOM at Arsenal view the EPL I have a simple solution, get out and let a team in who will be hungry enough to try to win the top honours - just like all the top sides here and in Europe are trying to do.

  49. Jamerson

    Aug 08, 2016, 14:43 #91381

    I noticed last season the most popular position fans said we'd finish on the OG was 5th,Wenger overachieved on that by three places as he seems to every year.This year nobody has yet to predict a top three finish except myself with the most popular on the main site being fourth with many opting for between 5th and 10th lets see if Wenger overachieves again,I say he will..